Public Relations for Entrepreneurs, Session 1 of 3: Crisis Management – What Entrepreneurs Should be Doing Now to Reignite Their Brand Effective brand management during a global crisis is critical to ensuring resiliency and brand trust during business slowdowns or temporary closures. However, due to the abrupt and extensive impact the current crisis has had […]
Implementing effective social media, email marketing, crisis communique and media engagement strategies are essential to building trust as well as business retention and sustainability during an economic crisis. Utilizing traditional PR tools such as news stories and press releases coupled with 21st century tools like social media, e-newsletters, podcasts/webinars and virtual speaking engagements are a […]
A company’s digital footprint is as important to their branding strategy as other traditional branding efforts. With millions of potential customers online every day, businesses that ignore or discount their online reputation often find their name and brand trust in need of repair. Understanding digital review platforms like Yelp, Google Business, and Glassdoor can help […]
During this session, local national thought leaders will provide insights and recommendations on preparing minorities for the future of work with automation and closing the wealth gap in America between minority and non-minority communities. Panelists will share historical and current legislation and practices that have created the skills gap and the wealth gap in America, […]
WEBINAR SERIES: Green Professional Building Skills 6-Session Training (GPRO Certificate) Please note that this is a multiple-day webinar series and cannot be split. Sessions will be held from 3:00-5:30p CDT on the following days: Tuesday, August 18, 2020 Wednesday, August 19, 2020 Thursday, August 20, 2020 Are you ready to shift your contracting firm from […]
WEBINAR SERIES: Green Professional Building Skills 6-Session Training (GPRO Certificate) Please note that this is a multiple-day webinar series and cannot be split. Sessions will be held from 3:00-5:30p CDT on the following days: Tuesday, August 25, 2020 Wednesday, August 26, 2020 Thursday, August 27, 2020 Are you ready to shift your contracting firm from […]