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Marketing in a Digital World

Marketing in a Digital World provides a collection of practical resources to help Black business owners grow and scale their business. In partnership with Black Enterprise, the National Urban League, the U.S. Black Chambers, and the National Minority Supplier Development Council, Advancing Black Entrepreneurs is hosting its signature education session — Marketing in a Digital World — for insights into how you can help increase brand awareness and build your community — both in-person and online. Please join the National Urban League on Thursday, August 25th, 5:00-6:30pm CST, for this 90-minute guided digital session and learn how to: Position your business so it stands out in a saturated marketplace Integrate effective strategies for targeting your core audience Maximize your digital reach across your website, mobile apps, social media, and more Plan, measure, and optimize the impact of your digital marketing There is no cost to attend; however, registration is required. Register today to reserve your seat!

Register for Scale Up

The Urban League of Louisiana’s Center for Entrepreneurship & Innovation will host the seventh cohort of Scale Up! Louisiana. This cohort is designated for small businesses in North Louisiana! Scale Up! Louisiana Cohort 7 is hosted in collaboration with the SBA Community Navigator Pilot Program and the National Urban League and sponsored by Wells Fargo, AARP Louisiana, and Mastercard. Scale Up! Louisiana is a statewide entrepreneurial education intensive that provides early-stage entrepreneurs with the education and resources that are critical to creating a scalable and profitable business. This is a transition program that guides existing, early-stage small business owners towards becoming high-growth, sustainable ventures. This modular program will be delivered via: •2, In-Person Class Sessions (Orientation and Final Session) •8, 2.5-hour web class sessions, and •5, 45-minute pre-recorded web sessions. All in-person sessions will adhere to CDC, state, and city guidelines. Participants will receive one-on-one and small group counseling and other support services throughout the program. Interested entrepreneurs must apply for the Scale Up! Louisiana program. The application deadline is Wednesday, September 7 2022, at 5:00p.m. CST. Register here.

LADOTD: Developing a Business Development Plan for Construction Business

Please register for "LADOTD: Developing a Business Development Plan for Construction Business" by visiting https://attendee.gotowebinar.com/register/2819950878267535883 . After registering, you will receive a confirmation email containing information about joining the webinar. Business development in construction management refers to a strategic and actionable plan for pursuing new business and fostering relationships with your most preferred clients. Your business development plan outlines how you identify prospects, share your capabilities, and nurture business relationships so that prospects become clients when the time is right. Business development is strategic integration of marketing, sales and customer service efforts. It also is most successful when everyone in the business understands and works towards a common goal for bringing on new business. During this session, contractors will learn how to increase profitability and scalability, by creating and managing a business development strategy – one that maximizes its strengths and experience and one that targets and converts its most preferred client types. The goal is to convert prospects to clients and to turn bids into awards! This session will also include an overview of the LAUCP DBE Certification including eligibility requirements and the application process. There is no cost to attend this session, however, registration is required. Register today […]

Financial Fitness: Steps to Getting Your Finances in Order

Join the Urban League of Louisiana’s Center for Entrepreneurship & Innovation, on Friday, September 23rd, 10:00am-12:00pm, to gain insights on getting your business finances in order! This online session is sponsored by Louisiana Economic Development and the U.S. Economic Development Administration. So you’ve launched your business! Congratulations! But now you realize that you don’t quite have the financial know-how to really make your business successful. There’s so much that you don’t understand, and you don’t know what you don’t know. No worries though! Now is the time to get your finances in order! During this session, small business owners will learn: The basics of how money works The importance of understanding your financial statements How to make better business decisions using your financial data How to build your personal and business credit Why it is imperative that you build a solid financial management system now Facilitator: Jordain Franklin, BetterBooks Accounting Solutions, LLC There is no cost to attend this informational webinar; however, you must be registered on GoToWebinar to participate. Please secure your spot today by visiting https://attendee.gotowebinar.com/register/3899862613462756366. After registering, you will receive a confirmation email containing information about joining the webinar.

Construction Law: S3 – What Contractors Need to Know about Employment Law

Join the Urban League of Louisiana's Contractor's Resource Center for its signature 3-part series, the "Construction Law Academy", sponsored by Chevron. As a construction contractor, it is imperative that you understand the key elements of contract law that may impact your business. This series will focus on understanding contract terms, partnering agreements and employment law. The Construction Law Academy will take place virtually on Tuesdays, September 13, 20, and 27, 5:30pm-7:30pm. There is no cost to attend, however, registration is required. Register today to reserve your spot! Registration must be completed separately for each session. Session 3: What Contractors Need to Know about Employment Law Tuesday, September 27 | 5:30pm-7:30pm | Register for Session 3 Session Presenter: E. Fredrick Preis, Jr. - Partner at Breazeale, Sachse & Wilson, L.L.P., New Orleans It is vitally important that entrepreneurs in construction become aware of and comply with the employment laws that are relevant to the industry. During this session, hear from an experienced employment law attorney about updates to employment law and how your business may be impacted. This session will also help to dispel the many employment law myths that exist, particularly relating to contractors vs. employees, and overtime and minimum […]

Apply for Young Adult Reentry Program

Are you a justice-involved young adult (age 18-24) looking for employment or a fresh start? This is the program for you! The Young Adult Reentry Program (YARP) is designed to provide young adults with employment and training services. The program consists of: Job preparatory, case management, legal assistance services, social service assistance, and post-secondary education enrollment to prepare young adults for careers in high-demand sectors such as Advanced Manufacturing, Construction/Building Trades, Healthcare, Technology, Transportation, Logistics, and Registered Apprenticeships. When applicable, expungement opportunities will be offered to participants to help provide them with the ability to change behaviors and obtain a second chance to achieve their goals. For more information, visit urbanleaguela.org/yarp

QuickBooks Online – Session 1: Get Started and Setup the Right Way

As a business owner, having your financials in order is the most important step to running your business effectively and profitability. Now is a great time to get your accounting system and processes set up the right way! Join the Urban League of Louisiana’s Center for Entrepreneurship & Innovation to learn the foundations for setting up QuickBooks online, managing everyday transactions and financial reports, and the key concepts and tasks that you must know for ongoing maintenance. This 3-part series is sponsored by Wells Fargo – Open for Business. QuickBooks Online – Session 1: Foundations – Get Started and Setup the Right Way Tuesday, October 18, 2022 | 5:30pm-7:30pm During this session, learn how to get started with QuickBooks Online and receive guidance on the entire setup process. Participants will learn how to how to add your business information, which accounting method to use, how to setup and pull data in from your bank, and so much more! This is a foundational course that will help you establish a solid baseline for your accounting system. Course Facilitator: Lori Jackson, MSC Financial Services There is no cost to attend this informational webinar; however, you must be registered on GoToWebinar to participate. […]

LADOTD: Recruiting, Hiring, and Retaining an All Star Team

Please register for "LADOTD: Recruiting, Hiring, and Retaining an All Star Team" by visiting https://attendee.gotowebinar.com/register/6726156151453439504 . After registering, you will receive a confirmation email containing information about joining the webinar. 2022 is expected to yield an increase in public and private construction projects across the U.S. This is great for the industry, however, this also means that small business contractors must be prepared for the competitive landscape that is sure to impact how you recruit, hire, and train a best-in-class crew. It is critical that owners have a strategic plan to efficiently manage and retain your field crew. This is essential to staying on budget and on schedule, and can lead to increased profitability. During this session, construction managers and owners will learn how to build a foundation for a successful field crew which requires processes, discipline and the proper resources. This session will dive into best practices for recruiting, hiring, developing, managing, and retaining an all-star team! This session will also include an overview of the LAUCP DBE Certification including eligibility requirements and the application process. There is no cost to attend this session, however, registration is required. Register today to reserve your spot! All existing and aspiring DBE […]

QuickBooks Online – Session 2: Everyday Transactions and Financial Reports

As a business owner, having your financials in order is the most important step to running your business effectively and profitability. Now is a great time to get your accounting system and processes set up the right way! Join the Urban League of Louisiana’s Center for Entrepreneurship & Innovation to learn the foundations for setting up QuickBooks online, managing everyday transactions and financial reports, and the key concepts and tasks that you must know for ongoing maintenance. This 3-part series is sponsored by Wells Fargo – Open for Business. QuickBooks Online – Session 2: Everyday Transactions and Financial Reports Wednesday, October 19, 2022 | 5:30pm-7:30pm During this session, participants will learn how to process transactions QuickBooks Online. As a business owner, this is imperative in understanding your sales and expenses, and managing your cash flow. Participants will learn how to customize invoices, create sales receipts, receive and pay money. For those that sell products, this session will also cover how to use QuickBooks Online to track inventory and sales taxes. Course Facilitator: Lori Jackson, MSC Financial Services There is no cost to attend this informational webinar; however, you must be registered on GoToWebinar to participate. Please secure your spot today […]

QuickBooks Online – Session 3: Ongoing Accounting Concepts and Maintenance

As a business owner, having your financials in order is the most important step to running your business effectively and profitability. Now is a great time to get your accounting system and processes set up the right way! Join the Urban League of Louisiana’s Center for Entrepreneurship & Innovation to learn the foundations for setting up QuickBooks online, managing everyday transactions and financial reports, and the key concepts and tasks that you must know for ongoing maintenance. This 3-part series is sponsored by Wells Fargo – Open for Business. QuickBooks Online – Session 3: Ongoing Accounting Concepts and Maintenance Tasks You Must Know Thursday, October 20, 2022 | 5:30pm-7:30pm During this session, participants will be guided through a deeper understanding of the reporting process in QuickBooks Online and how to set up your Chart of Accounts for optimal clarity into your business financials. Participants will learn how to run the three primary financial reports (income statement, balance sheet, statement of cash flows), how to read these reports, how to reconcile accounts and how to create custom fields to track income/expenses. Attendees will also learn how to run other reports that are specific to your business that will help with optimizing […]

Early Voting Begins

Q: I think I’m registered, but I’m not sure. How can I find out? A: Double check to make sure you are registered or to update your information at https://voterportal.sos.la.gov/Home/VoterLogin Q: I am registered, but I’m not sure where my polling location is. A: Some polling locations may change due to the pandemic. Find your polling location at https://voterportal.sos.la.gov/Home/VoterLogin Q: I can’t wait to vote, but I’m not sure what will be on the ballot. Can I see it ahead of time so that I can be prepared? A: Yes! You can view your sample ballot for your precinct at https://voterportal.sos.la.gov/Home/VoterLogin

2022 Veterans Small Business Resources Summit

The Urban League of Louisiana is pleased to host its 2022 Veterans Small Business Resources Summit in celebration of veterans entrepreneurship, and as an extension of National Veterans Small Business Week (October 31 – November 4). During this event, we will shine a light on veteran’s entrepreneurship across the state of Louisiana by sharing the many resources that are available to veteran and their spouses to start and grow their businesses. This year’s event is sponsored by AARP and Chevron, and hosted in collaboration with the SBA LA District Office, the Veterans Business Outreach Center – Mississippi State University, and Louisiana Economic Development. This year’s event will take place on Friday, November 4, 10:00am-12:00pm, and will be hosted online. Veterans and the general public are welcome to attend. Register today to reserve your spot! Confirmed Speakers to Date: Judy Reese Morse, President & CEO, Urban League of Louisiana Felicia Brown, Senior Advisor | Small Business/Entrepreneurship & Financial Resilience David Feldman, Supply Chain Advisor, Supplier Diversity, Chevron Michael Ricks, District Director, Louisiana District Office, U.S. Small Business Administration Jo Ann Lawrence, Deputy District Director, Louisiana District Office, U.S. Small Business Administration Mark Scott, Director, Veterans Business Outreach Center, Mississippi State University […]