As a business owner, having your financials in order is the most important step to running your business effectively and profitability. Now is a great time to get your accounting system and processes set up the right way! Join the Urban League of Louisiana’s Women’s Business Resource Center to learn the foundations for setting up QuickBooks online, managing everyday transactions and financial reports, and the key concepts and tasks that you must know for ongoing maintenance. This 3-part series is sponsored by Louisiana Economic Development and the U.S. Economic Development Administration. During this session, participants will learn how to process transactions QuickBooks Online. As a business owner, this is imperative in understanding your sales and expenses, and managing your cash flow. Participants will learn: How to customize invoices Create sales receipts Receive and pay money For those that sell products, this session will also cover how to use QuickBooks Online to track inventory and sales taxes. Course Facilitator: Lori Jackson, MSC Coaching There is no cost to attend, however, registration is required. Register today to reserve your spot! https://attendee.gotowebinar.com/register/1913824665033285976

Session 1: Get Your Local Business on Google Search and Maps Facilitator: Orhan McMillan | Date: Thursday, July 20, 2023 | Time: 12:00pm-1:30pm Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google Search and Google Maps, no matter which device they use. In this workshop, you will learn how to create and manage a Google business profile from start to finish. In this session we’ll show you how to: - Create or claim your Business Profile on Google - Manage your business info across Google Search and Maps - Use Google My Business to connect with potential customers There is no cost to attend, however, registration is required. Register today to reserve your spot. https://attendee.gotowebinar.com/regi.../4161503508871900256 After registering, you will receive a confirmation email containing information about joining the webinar.

As a business owner, having your financials in order is the most important step to running your business effectively and profitability. Now is a great time to get your accounting system and processes set up the right way! Join the Urban League of Louisiana’s Women’s Business Resource Center to learn the foundations for setting up QuickBooks online, managing everyday transactions and financial reports, and the key concepts and tasks that you must know for ongoing maintenance. This 3-part series is sponsored by Louisiana Economic Development and the U.S. Economic Development Administration. During this session, participants will be guided through a deeper understanding of the reporting process in QuickBooks Online and how to set up your Chart of Accounts for optimal clarity into your business financials. Participants will learn: How to run the three primary financial reports (income statement, balance sheet, statement of cash flows) How to read these reports How to reconcile accounts and how to create custom fields to track income/expenses Attendees will also learn how to run other reports that are specific to your business that will help with optimizing operations. Course Facilitator: Lori Jackson, MSC Coaching There is no cost to attend, however, registration is required. Register […]

Join the Urban League of Louisiana for “Strategies to Enhance Your Bonding Capacity”, on Thursday, July 27th, 10:00am-11:30am, online via GoToWebinar. This session is a part of ULLA’s DBE Supportive Services monthly outreach series in collaboration with the Louisiana Department of Transportation and Development. For contractors, securing a surety bond is often an essential step in participating in public construction projects. The bonding capacity represents the maximum amount of surety credit that a contractor can obtain. A higher bonding capacity can enable contractors to bid on more significant projects, potentially leading to increased revenue and growth. This presentation explores five strategies that contractors can leverage to enhance their bonding capacity. This session will be facilitated by Jill Tucker, CIC, CRM, Surety Agent at IUL Bonds. There is no cost to attend, however, registration is required. Register today to reserve your spot! https://attendee.gotowebinar.com/register/7356268684148187222

Session 2: Learn the Basics of Google Ads Facilitator: Orhan McMillan | Date: Thursday, July 27, 2023 | Time: 12:00pm-1:30pm In this workshop you will learn how to reach more customers and grow your business with Google Ads. In this session we’ll talk about: - How to create an account and set up an ad campaign - How to write great ads, refine keywords, and include ad extensions - How to measure success There is no cost to attend, however, registration is required. Register today to reserve your spot. https://attendee.gotowebinar.com/regi.../1554434995578777945 After registering, you will receive a confirmation email containing information about joining the webinar.

Revolutionize your marketing strategy with AI-powered tools! Traditional marketing techniques can be time-consuming and expensive, often failing to effectively target specific audiences or measure campaign success and limited reach and lack of engagement hinder brand-customer connections. Fortunately, by leveraging AI marketing tools, small business leaders can overcome these challenges. Learn to: • Harness the latest AI tools for your small business • Grow your business without a marketing budget • Effectively reach and engage your target customers with your product or service

DBE contractor firms seeking to do business with the Louisiana Department of Transportation must develop an internal process to identify, assess, and determine the firm’s capacity to meet the performance requirements of potential bid opportunities. In addition, DBE contractors must be proactive in identifying upcoming bid opportunities so that maximum time and effort can be put towards developing a winning proposal. During this session, contractor firms will learn how to view upcoming LADOTD letting opportunities and the associated Construction Proposal Documents. Participants will also learn: - How to view LADOTD projects to be let in the next 12 months - How to read proposal documents - And how to ensure that you are ready to bid (Online Bidder Registration, List of Prospective Bidders, etc.) - This session will also include an overview of the LAUCP DBE Certification including eligibility requirements and the application process. This session will be facilitated by Frank Johnson , Contractor Specialist at Urban League of Louisiana. There is no cost to attend, however, registration is required. Register today to reserve your spot! https://register.gotowebinar.com/register/8078703898692600661?fbclid=IwAR1wmsyohJcgAnSQDwvcUro0oT652yjVnoHzbIauRIjVv0Glg9fWelaq8LQ

Session 3: Make Your Website Work for You Facilitator: Orhan McMillan In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, this workshop will help. There is no cost to attend, however, registration is required. Register today to reserve your spot. Registration Link: https://attendee.gotowebinar.com/regi.../2730090002601588831 After registering, you will receive a confirmation email containing information about joining the webinar.

Session 4: Make Better Business Decisions with Analytics Facilitator: Orhan McMillan Learn best practices and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions. There is no cost to attend, however, registration is required. Register today to reserve your spot. Registration Link: https://attendee.gotowebinar.com/regi.../2328194313393704790 After registering, you will receive a confirmation email containing information about joining the webinar.

Facilitator: Orhan McMillan Get best practices for creating a YouTube Channel and compelling video content that promotes your products and services and drives engagement with your brand. In this workshop we’ll discuss best practices for: • Understanding different video formats • How to setup a YouTube channel • Making good creative, and how to target and measure the results There is no cost to attend, however, registration is required. Register today to reserve your spot. Registration Link: https://attendee.gotowebinar.com/regi.../4162046667617147488 After registering, you will receive a confirmation email containing information about joining the webinar.

As an extension of the Urban League of Louisiana’s (ULLA) annual “Opportunities Outlook for DBE Contractors”, join us on Thursday, August 24th, 9:00am-11:00am, for the “Opportunities Outlook Quarterly Convening”. These quarterly, in-person meet-ups will feature three procurement officers and/or prime contractors who will provide participating DBEs with updates on bid opportunities, as well as, required steps and best practices for doing business with these organizations. These sessions will also provide an opportunity for more direct networking between DBEs and procurement officers and/or primes. The event will take place at the Urban League of Louisiana, 4640 S. Carrollton Avenue, Suite 110, New Orleans, LA 70119. Breakfast will be provided. This quarter’s featured speakers and organizations include: Arkebia Matthews-Johnson,MCA, Diversity Contract Compliance Manager, AECOM Hunt/AECOM Tishman Nathan Hunter, Vice President of Preconstruction and Todd C. James, Director of Strategic Planning, Broadmoor, LLC LaToya Martin, CCA, Small Business Program Manager, New Orleans Ernest N. Morial Convention Center There is no cost for the event, however, registration is required. Register today to reserve your seat! https://opp_outlook_quarterly_august2023.eventbrite.com