Session 2: Learn the Basics of Google Ads Facilitator: Orhan McMillan | Date: Thursday, July 27, 2023 | Time: 12:00pm-1:30pm In this workshop you will learn how to reach more customers and grow your business with Google Ads. In this session we’ll talk about: - How to create an account and set up an ad campaign - How to write great ads, refine keywords, and include ad extensions - How to measure success There is no cost to attend, however, registration is required. Register today to reserve your spot. https://attendee.gotowebinar.com/regi.../1554434995578777945 After registering, you will receive a confirmation email containing information about joining the webinar.

Revolutionize your marketing strategy with AI-powered tools! Traditional marketing techniques can be time-consuming and expensive, often failing to effectively target specific audiences or measure campaign success and limited reach and lack of engagement hinder brand-customer connections. Fortunately, by leveraging AI marketing tools, small business leaders can overcome these challenges. Learn to: • Harness the latest AI tools for your small business • Grow your business without a marketing budget • Effectively reach and engage your target customers with your product or service

DBE contractor firms seeking to do business with the Louisiana Department of Transportation must develop an internal process to identify, assess, and determine the firm’s capacity to meet the performance requirements of potential bid opportunities. In addition, DBE contractors must be proactive in identifying upcoming bid opportunities so that maximum time and effort can be put towards developing a winning proposal. During this session, contractor firms will learn how to view upcoming LADOTD letting opportunities and the associated Construction Proposal Documents. Participants will also learn: - How to view LADOTD projects to be let in the next 12 months - How to read proposal documents - And how to ensure that you are ready to bid (Online Bidder Registration, List of Prospective Bidders, etc.) - This session will also include an overview of the LAUCP DBE Certification including eligibility requirements and the application process. This session will be facilitated by Frank Johnson , Contractor Specialist at Urban League of Louisiana. There is no cost to attend, however, registration is required. Register today to reserve your spot! https://register.gotowebinar.com/register/8078703898692600661?fbclid=IwAR1wmsyohJcgAnSQDwvcUro0oT652yjVnoHzbIauRIjVv0Glg9fWelaq8LQ

Session 3: Make Your Website Work for You Facilitator: Orhan McMillan In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, this workshop will help. There is no cost to attend, however, registration is required. Register today to reserve your spot. Registration Link: https://attendee.gotowebinar.com/regi.../2730090002601588831 After registering, you will receive a confirmation email containing information about joining the webinar.

Session 4: Make Better Business Decisions with Analytics Facilitator: Orhan McMillan Learn best practices and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions. There is no cost to attend, however, registration is required. Register today to reserve your spot. Registration Link: https://attendee.gotowebinar.com/regi.../2328194313393704790 After registering, you will receive a confirmation email containing information about joining the webinar.

Facilitator: Orhan McMillan Get best practices for creating a YouTube Channel and compelling video content that promotes your products and services and drives engagement with your brand. In this workshop we’ll discuss best practices for: • Understanding different video formats • How to setup a YouTube channel • Making good creative, and how to target and measure the results There is no cost to attend, however, registration is required. Register today to reserve your spot. Registration Link: https://attendee.gotowebinar.com/regi.../4162046667617147488 After registering, you will receive a confirmation email containing information about joining the webinar.

As an extension of the Urban League of Louisiana’s (ULLA) annual “Opportunities Outlook for DBE Contractors”, join us on Thursday, August 24th, 9:00am-11:00am, for the “Opportunities Outlook Quarterly Convening”. These quarterly, in-person meet-ups will feature three procurement officers and/or prime contractors who will provide participating DBEs with updates on bid opportunities, as well as, required steps and best practices for doing business with these organizations. These sessions will also provide an opportunity for more direct networking between DBEs and procurement officers and/or primes. The event will take place at the Urban League of Louisiana, 4640 S. Carrollton Avenue, Suite 110, New Orleans, LA 70119. Breakfast will be provided. This quarter’s featured speakers and organizations include: Arkebia Matthews-Johnson,MCA, Diversity Contract Compliance Manager, AECOM Hunt/AECOM Tishman Nathan Hunter, Vice President of Preconstruction and Todd C. James, Director of Strategic Planning, Broadmoor, LLC LaToya Martin, CCA, Small Business Program Manager, New Orleans Ernest N. Morial Convention Center There is no cost for the event, however, registration is required. Register today to reserve your seat! https://opp_outlook_quarterly_august2023.eventbrite.com

Join the Urban League of Louisiana’s Women’s Business Resource Center for its 3-part series "Intermediate QuickBooks", sponsored by Louisiana Economic Development and the U.S. Economic Development Administration. Session 2: Managing Customers and Accounts Receivables will take place on Monday, August 28th, 5:30pm-7:30pm, online via GoToWebinar. During this session, participants will learn how to manage downloaded banking transactions, how to enter banking transactions manually, and how to use the reconcile tool for these transactions. Participants will also receive guidance on: - Receiving multiple customer payments to deposit - Receiving partial customer deposits - Applying discounts and write-offs to open invoices - Understanding features in the Customer Center - Understanding Undeposited Funds - Producing Customer Statements Moderated by: Shari Taylor, Director, Urban League of Louisiana, Women's Business Resource Center Course Facilitator: Torey Thorpe, Owner, Abundant Tax & Business Advisors There is no cost to attend, however, registration is required. Register today to reserve your spot! https://attendee.gotowebinar.com/register/3540170588788256597

Join the Urban League of Louisiana’s Women’s Business Resource Center for its 3-part series "Intermediate QuickBooks", sponsored by Louisiana Economic Development and the U.S. Economic Development Administration. Session 3: Account Reconciliation will take place on Wednesday, August 30th, 5:30pm-7:30pm, online via GoToWebinar. During this session, participants will learn the importance and significance of reconciling bank and credit card statements, including: - Entering accounting data straight in the register - Reconciling a Bank account - Reconciling a Credit Card statement - Making Bank Transfers with multiple bank accounts - Working with Petty Cash Accounts Moderated by: Shari Taylor, Director, Urban League of Louisiana, Women's Business Resource Center Course Facilitator: Torey Thorpe, Owner, Abundant Tax & Business Advisors There is no cost to attend, however, registration is required. Register today to reserve your spot! https://attendee.gotowebinar.com/register/4919466144391582560

Join us at the Ernst N. Morial Convention Center for a watch party of the televised Gubernatorial Debate at 7pm on Thursday, September 7. Learn more and RSVP today at https://www.eventbrite.com/e/gubernatorial-debate-watch-party-tickets-695403188657?aff=oddtdtcreator