BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Urban League of Louisiana - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Urban League of Louisiana
X-ORIGINAL-URL:https://urbanleaguela.org
X-WR-CALDESC:Events for Urban League of Louisiana
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Chicago
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20200308T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20201101T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20210314T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20211107T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20220313T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20221106T070000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20210209T123000
DTEND;TZID=America/Chicago:20210209T140000
DTSTAMP:20260427T192834
CREATED:20210129T185326Z
LAST-MODIFIED:20210129T185326Z
UID:96724-1612873800-1612879200@urbanleaguela.org
SUMMARY:Magnify Your Marketing\, Session 1: How to Elevate Your Marketing Strategy
DESCRIPTION:There are various marketing tactics that small business owners can use to reach and influence their target markets – events\, direct mail\, email\, social media\, content strategy\, street teams\, couponing\, webinars\, seminars\, partnerships\, and other activities that will help you gain access to customers. However\, deploying marketing tactics without a targeted strategy can yield minimal results that do not produce a return on your marketing investment.\n\nTo ensure that marketing tactics target the potential customers that you want and drive sales\, entrepreneurs should develop a marketing strategy based on customer needs and buying behaviors.\n\nDuring this session\, participants will learn how to elevate their marketing strategies by exploring the following:\n• Establishing your sales goals\n• Defining your target customer\n• Understanding the competitive environment\n• Positioning your brand for success\n• Developing a marketing budget\n• Developing a tracking system for results and ROI\n\nThis session is suitable for start-up businesses\, as well as existing businesses that need to revamp their marketing strategies for better results.\n\nThere is no cost to attend this informational webinar; however\, you must be registered for the webinar to participate. Please secure your spot today by visiting https://attendee.gotowebinar.com/regi…/8739504869876576527. After registering\, you will receive a confirmation email containing information about joining the webinar.\n\nIn order to attend\, all participants must be a Certified Small and Emerging Business via Louisiana Economic Development’s Small and Emerging Business Development (SEBD) Program. Please note that there is no cost associated with SEBD certification\, and most startups meet SEBD eligibility requirements.\n\nTo become a Certified SEBD\, visit www.opportunitylouisiana.com/sebd. If you should have any questions\, please email us at WBRC@UrbanLeagueLA.org
URL:https://urbanleaguela.org/event/myms1/
CATEGORIES:WBRC
ATTACH;FMTTYPE=image/png:https://urbanleaguela.org/wp-content/uploads/2021/01/WRBC_Events.png
END:VEVENT
END:VCALENDAR